Great West Digital Blog

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Business people make a marketing plan

5 ways good sponsored content improves messaging

by Brett Luft • July 12, 2017

Paying for quality thought influencers Sponsored content is tricky business. Anybody can pay for a positive Amazon or Ebay review, but chances are if somebody is looking for your business where it already exists, they’re interested in buying what you’re selling. True sponsored content puts your business where people might not be expecting it. Good […]


Responsive website on laptop and smartphone.

How responsive websites can boost your brand’s engagement

by Brett Luft • May 12, 2016

Creating solutions for desktop and mobile browsing Since the launch of the iPhone in 2007, the web has drastically changed. Gone are the days of one-size-fits-all websites, as the Guardian writes that mobile and tablet browsing makes up more than 51 per cent of global internet usage in 2016. Prior to smartphones, one could easily build […]